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Tara Kachaturoff

Vision > Goals > Strategy > Action

February 5, 2019 By Tara Kachaturoff

The lost art of handwritten notes and cards …

I’ve always been one to respect tradition. Throughout my life, I always loved buying cards and stationery and sending handwritten notes to friends and family. I used to write boatloads of letters to my dad and sister. If it weren’t for postage being so crazy expensive nowadays, I’d probably be doing it more.

One thing I really love to send — even with the high cost of postage — is Thank You cards. Whenever I onboard a new client, I send a card. I don’t send it because it’s something to tick off on the “onboarding list.” I do it because I’m genuinely grateful I have the opportunity to share a little bit of my lifetime with that of someone else. I don’t know of a greater gift to share.

I love pulling out my various boxes of cards, thinking about what might be the perfect color or design for the client, and then writing a short note of thanks to them. After carefully addressing it, I seal it up, stamp it and sometimes put a little bit of adhesive tape on the back — just to make sure it’s securely fastened. I think it adds a special touch and signals something very special inside.

When it’s for a very special occasion like a holiday or my client’s birthday, I love shopping for a special card. Sometimes it takes a long time to find something just right — but it’s that important to me. This is like my version of the Japanese tea ceremony. Yes, it’s that important to me because people are important to me.

I always imagine what my friend, client, or family member must think when he or she receives something in the mail. I’m sure the reaction is one of surprise and then a feeling of something heartfelt. Afterall, few people get anything in the mail except for bills and many people don’t even get those anymore due to everything being electronic.

I know how I feel when I receive handwritten cards in the mail. It’s exciting not only to receive something, but also to open it and read the words inside. Afterall, this isn’t some email whipped out and sent through fibre optic. Someone had to actually sit down and write it out. It’s important. It took thought. Someone spent the time to spend some time with you.

I’ve read articles over the years that say you should consider sending handwritten cards and letters if you want to be memorable. I absolutely agree. More importantly, I think you should send them because it’s something that’s heart inspired. Whatever is true for you, consider sending cards. It’s not only a thoughtful activity for you, but it can bring much joy to and connection with others.

To reviving the lost art of handwritten notes and cards!

Best,
Tara Alexandra

Filed Under: Business, Content Management Tagged With: onboarding program, Tara Kachaturoff, thank you cards, thank you notes

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